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Campground Owners💰Navigating the Campground Market 💲📊

Have you been approached by any buyers or maybe brokers interested in purchasing or marketing your campground or resort?

Posted: May 14, 2024

Buying a campground isn't like buying a house or a commercial building. There's a lot more to consider beyond just having enough money. Selling a campground or resort is a specialized industry and having the knowledge and experience is important. It's about understanding the specific needs of both the buyer and the seller, the industry, and the market. It's about knowing the right questions to ask, and having the experience to navigate the many variables involved in such a sale.

Currently, we've seen a surge of interest in the camping industry. Buyers are keen to tap into this lucrative market, and some are turning to local brokers who are claiming they can easily sell your park because they have a buyer. But do these brokers truly understand the intricacies of selling a campground or resort? The reality is, there are very few brokers who specialize in this industry, we have been selling Campgrounds since 1971. And having that specialization is key. A broker or marketing company need to know how to qualify that buyer, how to evaluate the value of the campground, and how to navigate the complex process of closing the deal. 

Unfortunately, there are instances where parks are being marketed at inflated values, only for the seller to be asked to reduce the price later. Or instances have been, unqualified buyers are being sent to the park, wasting precious time and resources. Or even instances where a seller is tied into a two-year marketing agreement with a broker who never sends a buyer their way. The market is robust, so don't let anyone persuade you otherwise. Its about crafting your deal strategically and having the experience in doing so. These scenarios underscore the importance of working with a broker who has a deep understanding of the industry. Someone who recognizes that every campground is unique and that a one-size-fits-all approach to selling simply won't cut it. Someone who appreciates the hard work you've put into building your equity and will represent your interests with that in mind. 

At the Campground Marketplace, we've been selling campgrounds and resorts since nineteen seventy-one. Our first sale was a KOA in Michigan, and we've been honing our expertise ever since. We understand the nuances of this industry, and we've developed a system over decades to qualify buyers and evaluate campground values effectively. So, if you're considering selling your campground or resort, don't leave it to chance. Reach out to the experts. Let us use our expertise and experience to help you navigate this complex process and ensure you get the best value possible. Your hard work deserves nothing less. 


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