🎉Why the 2025 Camping Season is Shaping Up to Be One of the Best Yet 🎉
As we approach the 2025 camping season, the outlook is brighter than ever.
Posted: January 3, 2025
With the sustained increase in outdoor travel demand and evolving trends, this year promises to be exceptional for both campers and campground owners.
Increased Demand for Outdoor Travel
The past few years have cemented camping as a preferred vacation style, and 2025 is no exception. With 93% of campers planning to spend the same or more on camping, the demand for outdoor recreation shows no signs of slowing. Additionally, 60% of travelers are considering road trips or RV vacations, indicating continued interest in the flexibility and freedom that camping offers.
For campground owners, this uptick in interest presents significant opportunities. The rise in RV rentals, which are up by 10 percentage points from last year, signals that new campers are eager to explore the lifestyle without committing to RV ownership right away. These trends bring fresh faces to the camping community, creating a dynamic mix of seasoned campers and first-timers.
Diverse Preferences: A Win for All Types of Campgrounds
From national parks to luxury glamping resorts, every type of campground has its audience. Rustic and remote sites are appealing to 83% of campers seeking an escape from the digital world, while family-friendly resorts with modern amenities continue to attract groups looking for a comprehensive vacation experience.
Our insight into the industry suggests that parks offering unique experiences—be it nostalgic retro RV stays, culinary-focused camping, or outdoor adventure packages—will see the most significant growth. With this variety, the 2025 season caters to a broader audience than ever before.
Why This Season Will Be a Good One
At The Campground Marketplace we believe 2025 will be a banner year for campground owners and operators. Increased demand, shifting preferences toward unique and experiential travel, and sustained interest in outdoor recreation provide the perfect mix for success. For buyers, now is the time to invest, as campgrounds offering tailored experiences stand to gain the most in this vibrant market.
Whether you’re a campground owner looking to maximize profits, a seller planning an exit, or a buyer eager to join this thriving industry, the 2025 season is the perfect moment to jump in.
Emerging Trends for 2025:
1. Nostalgia-Driven Camping: Many campers are seeking a return to simpler times, with 88% expressing a desire to escape today's complexities. This sentiment is influencing travel plans, with 72% indicating it will significantly impact their 2025 travel decisions. Campers are particularly interested in experiences reminiscent of past decades, such as classic road trips and rustic retreats.
2. Culinary Camping Experiences: There's a growing interest in farm-to-table experiences at campgrounds. Campers are increasingly choosing sites that offer local produce and culinary activities, enhancing their connection to the destination.
3. Retro RV Stays: Travelers are gravitating towards vintage and retro-style RV accommodations, seeking nostalgia and unique experiences. This trend reflects a desire to relive simpler times while enjoying modern comforts.
4. Luxury Glamping: The demand for upscale camping experiences continues to rise, with travelers seeking amenities that blend the comforts of a hotel with the allure of the outdoors. This includes well-equipped cabins, yurts, and safari tents.
Camping Participation Statistics:
- Overall Growth: Camping remains a popular activity, with 93% of campers planning to spend the same or more on camping in 2025 compared to previous years.
- Demographic Shifts: The camping demographic is skewing younger, with significant participation from Millennials and Gen Z. This shift is influencing the types of amenities and experiences campgrounds offer.
New Campers and RV Rental Statistics:
- Increased Interest: Among those intending to travel in 2025, 60% are planning a road trip or vacation in an RV, indicating sustained interest in RV travel.
- RV Rentals: The RV rental market is expanding, with 64% of travelers considering renting an RV for a future trip, a 10 percentage point increase from last year. This growth is driven by the flexibility and convenience that RV travel offers.
Popular Types of Parks:
- National and Scenic Parks: National parks and scenic areas remain top destinations, with 67% of travelers expressing interest in visiting these sites during their RV trips.
- Family-Friendly Resorts: Campgrounds offering a range of amenities, such as swimming pools, sports facilities, and organized activities, are attracting families seeking comprehensive vacation experiences.
- Rustic and Remote Locations: There's a growing appeal for rustic retreats, with 83% of campers finding the idea appealing for the chance to disconnect and unwind.
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